Digital Analytics Specialist

About the job

For our Global Marketing team in Rotterdam we're looking for a Digital Analytics Specialist

The main responsibilities of the Digital Analytics Specialist consist of:

  • A strong understanding of best practices across all social media platforms
  • Reporting to the Global Marketing Communications Director you will:
  • Create a data governance framework and roadmap for analytics, giving guidance where required.
  • Closely work with IT partners to develop performance dashboards and visualizations.
  • Support the Marketing Communications team on implementing additional analytics toolsets.
  • Establish a cross-channel, integrated reporting framework identifying key growth metrics.
  • Ensure that analytics data is accurate and there is sufficient monitoring in place to spot issues.
  • Collaborate with Global Digital Marketing Director on insights from audiences engaging in other Product tools to inform conversion opportunities and growth.

Set yourself apart

  • Higher educational background degree plus at least 5 years’ experience in internal/client-facing digital data analysis roles.
  • Experience with dashboarding and reporting and building end-to-end real time reporting to understand:
    • Ecommerce business’s and technical performance
    • Digital experience management across digital sales and engagement channels
    • Create custom alerts for digital engagement and sales channels to proactively find issues
  • Project management skills and ability to prioritize and manage up effectively.
  • Strong analytical skills: ability to analyze raw data, draw conclusions, and develop actionable recommendations for stakeholders with varying levels of analytic expertise.
  • Data driven storytelling skills – you create and deliver compelling presentations with outstanding visuals.
  • Strong technical abilities with SEM, SEO, SEA and good to have knowledge in HootSuite and Google Analytics, Dynamics 365, and powerapps.
  • Basic experience with JavaScript, CSS, HTML.
  • Strong Web Analytics proficiency is required – A/B testing / usability / UX etc.
  • Provide guidance and lead training sessions to cross-functional partners and global counterparts on digital analytics best practices to promote dashboard adoption, monitor usage, gather feedback, and maintain alignment across Fagron brands and regions.


Desired Attributes:

  • Works well cross-functionally to drive tangible business outcomes leveraging analytics.
  • Ability to manage and synthesize large sets of complex data and present actionable insights in a clear, concise manner.
  • Highly motivated self-starter who is adaptable, detail-oriented, and proficient at multi-tasking in a fast-paced environment.
  • Good sense of humor is a must!

What’s on offer?

Fagron offers exciting opportunities for personal and professional growth. We provide an open and truly dynamic environment that supports and encourages you to develop your skills and talents.

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